
Key Account Manager, Emerging Channels & Small Supermarkets at Unilever
- Accra
- Permanent
- Full-time
Develop and implement go to market strategies for each channel to drive product placement, brand visibility and turnover growth.
Identify emerging trends and competitive positioning within these channels.
Work closely with marketing team to develop channel-specific promotional strategies and content that align with brand standards and resonate with shoppers.
Lead implementation of category and visibility programs in the channels.Customer managementIdentify, build and maintain strong relationships with channel partners to enhance collaboration.
Lead joint business plans development and alignment with customers
Negotiate with channel partners for better terms and conditions to drive growth.
Provide customer insights, foresights and channel understanding for input in the development of joint business plans (Joint Business Plan).
Gather and provide competitive information to headquarters
Monitor pricing & ensure application of correct prices at POSSales growthDrive achievement of sales targets within emerging channels, ensuring alignment with overall sales growth objectives.
Check assortment and act on availability of our brands
Monitor and analyze sales performance within these emerging channels, implementing improvements as necessary to maximize growth
Track and report on channel and category sales performance metrics, providing regular insights and recommendations to CD leadershipExperiences & QualificationsWHAT YOU WILL NEED TO SUCCEEDSales experience or business development, with a focus on emerging channels.
Strong understanding of sales metrics and performance analysis
Proven ability to negotiate, influence, and manage high stake partnersSkillsExcellent negotiation and presentation skills
Excellent analytical Skills
Joint Business Planning
Trade Management
Customer Relationship and Management
Commercial Strategy
NRM Levers 3/4/5Key InterfacesReport ToModern Trade & Emerging Channels LeadKey InterfacesAll functions within UL
Marketing
Supply Chain
FinanceLeadershipYou are energized by delivering fantastic results. You are an example to others – both your results and your resilience. You are constantly on the lookout for better ways to do things, engaging and collaborating with others along the way.
As an individual you are the one responsible for your own wellbeing and delivering high standards of work. You must also focus on the Consumer and what they need. You are humble and have your head up, looking around to interpret evidence and data smartly, spot issues and opportunities to make things better.Critical SOL (Standards of Leadership) BehaviorsPASSION FOR HIGH PERFORMANCE: Takes personal responsibility and accountability for execution and results. Has an owner’s mindset, using data and insight to make decisions.
PERSONAL MASTERY: Sets high standards for themselves. Actively builds own wellbeing and resilience.
CONSUMER LOVE: Whatever their role, always looks for better ways to serve consumers. Invests time inside and outside to understand the needs of consumers.
PURPOSE & SERVICE: Has humility, understanding that leadership is service to others, inside and outside Unilever.
AGILITY: Explores the world around them, continually learning and developing their skills.Unilever embraces diversity and encourages applicants from all walks of life! This means giving full and fair consideration to all applicants and continuing development of all employees regardless of age, disability, gender reassignment, race, religion or belief, sex, sexual orientation, marriage and civil partnership, and pregnancy and maternity.Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their ‘Whole Self’ to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.
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