Marketing Executive - Afriwave Telecom

• Identify and pursue new business opportunities in the A2P SMS space.
• Build and maintain relationships with key decisionmakers at potential client companies.
• Develop and execute sales strategies to drive revenue growth.

• Stay up to date on industry trends, regulatory requirements, and best practices in A2P SMS.
• Develop a deep understanding of our A2P SMS platform and its capabilities.

• Identify potential partners and collaborations that can drive growth in our A2P SMS business.
• Negotiate and close partnership agreements that align with our business goals.

• Meet or exceed sales targets and revenue growth objectives.
• Develop and maintain a pipeline of potential clients and opportunities.

• Conduct market research and analysis to identify trends, opportunities, and challenges in the A2P SMS space.

• Responsible for identifying and pursuing new business
• Accountable and responsible for the preparation of business plans, cases for new businesses and financial analysis
• Lead the preparation of compelling proposals, presentations, and marketing materials.
• Responsible for the management of strategic partnerships
• Build market position by locating, developing, defining and closing business relationships
• Identify trendsetter ideas by researching industry and related events, publications and announcements
• Screen potential business deals by analysing market strategies, deal requirements and financials
• Promote the company's brand to ensure it has a recognised global brand and appeal
• Develop and support the company with marketing initiatives through various forums
• Examine risk and potential for business opportunities
• Develop processes and procedures in the unit and ensure compliance with the legal requirements, industry regulations, organisational policies and professional codes.
• Any other duties that may be assigned by the Commercial Director and or Company Executives.

• Bachelor’s degree in business, Marketing, Communications, or a related field.

• 3+ years of experience in business development, sales, or a related field, with a focus on A2P SMS or messaging platforms.

• Strong understanding of A2P SMS technology, industry trends, and regulatory requirements.

• Excellent communication, negotiation, and presentation skills.

• Knowledge of interconnect clearing house operations
• Ability to think strategically and develop plans to drive business growth
• Ability to plan, organise and manage a diverse workload with competing deadlines
• Ability to Identify business opportunities by researching prospects and analysing sales options
• Ability to Identify service improvements or new business by remaining current on industry trends, market activities, and competitors
• Ability to work collaboratively with internal and external stakeholders.
• Ability to maintain relationships with clients by providing support, information, and guidance
• Strong interpersonal relationship with the ability to communicate and influence people at different levels within and outside the organisation
• Present reports on customer needs, problems, interests, competitive activities, and potential for new products and services.
• Ability to develop and deliver presentations.
• Proficient in negotiating contracts with clients and partners

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