Job Vacancy For Marketing & Development Executive
FOCOS Orthopaedic Hospital
- Accra
- Permanent
- Full-time
- Collaborates with the Board of Directors and Executive Management to create a fund development plan which increases revenues to support the strategic direction of the organization
- Develops and manages timelines for various fundraising activities to ensure strategic plans and critical fund raising processes are carried out in a timely manner
- Establishes and implements a wide range of advancement policies and procedures for individual donors, contributing members, corporations, and foundations
- Responsible for identifying and establishing potential sponsors and settling on the appropriate targets for funding for patients
- Manages and maintains the established relationships of FOCOS with corporate/ individual sponsors
- Establishes contacts with other organization personnel, approaches individuals, corporate and foundation officials and negotiates the terms of their support to FOCOS
- Fosters an understanding of philanthropy within the organization
- Develops a comprehensive communication plan to promote the organization to donors and maximize public awareness of the fundraising activities of the organization
- Builds relationships with community stakeholders to advance the mission and fundraising goals of the organization
- Develops policies and procedures for the development unit which reflect ethical fundraising practices
- Plans, develops and implements PR strategies
- Acts as the focal point (Face of FOCOS) to the public
- Manages the PR aspect of developmental projects
- Manages all media in relation to answering enquiries from media houses, their representatives and affiliated entities
- Organizes events (annual and routine) designed for awareness creation - Scoliosis Awareness Month, Open-House, GALA, press conferences, exhibitions, press tours of the facility
- Evaluate opportunities for partnerships, sponsorships and advertising on an on-going basis.
- Coordinates the design, printing and distribution of marketing and communication materials for development efforts
- Leverage existing media relationships and cultivate new contacts within business and industry media
- Represents FOCOS at all Public events designed to promote awareness of the FOCOS brand
- Leads all marketing activities to ensure public awareness of FOCOS Cause
- Researches the market and adopts tailor made approach to branding FOCOS in Corporate Ghana
- Liaises with advertising /marketing entities on promotional events that highlight FOCOS' existence
- Be responsible for designing In-House Newsletters, Flyers, publicity brochures, banners, leaflets, promotional videos, photographs, films and multimedia programmes, bill boards for creating awareness
- Devises and coordinates photo opportunities of visits of volunteers, philanthropic individuals, sponsors and moments that must be captured for highlights
- Maintains and updates constantly information on the organisation's website
- Manages and updates information and engages with users on social media sites such as Facebook, Instagram, twitter, you tube, and others
- Conducts periodic market research of FOCOS and devises strategies to maintain the competitiveness
- MSc. Marketing and or Public Relations
- Membership of Institute of Public Relations or Chartered Institute of Marketing, Ghana
- A minimum of Five (5) years working experience in similar Position
- Large portfolio of high profile contacts (individual & corporate)
- BSc. Marketing and or Public Relations
- Membership of Institute of Public Relations or Chartered Institute of Marketing, Ghana
- A minimum of Ten (10) years working experience in similar Position
- Large portfolio of high profile contacts (individual & corporate)
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