Marketing Officer by Ernest Chemists Limited
Ernest Chemists Limited
- Accra
- Permanent
- Full-time
- Provide insights on new competitor products and advise on marketing and communication strategies to adopt.
- Provide assistance in surveys on products performances, industry updates and news.
- Develop monthly and quarterly reports on product performance and market competition.
- Facilitate the production of promotional materials (T-shirts, flyers, promo tables and telescopic flyers).
- Compose and send seasonal messages to customers. (SMS Blast).
- Facilitate branding activities (vehicles, retails, wholesales etc)
- Ensure company is well branded and visible at sponsored events by mounting promotional tables, sharing product flyers, product activation’s during sponsorship events.
- Monitor company Out of Home (Billboards, Directional Signs, Telescopic flags etc).
- Ensure company brand visibility at exhibitions, sponsorship events, staff events & activities.
- Update products content regularly.
- Support the development of stories, articles etc for publication on the website.
- Ensure general functioning of website.
- Develop content for company digital media platforms
- Monitor traffic to company digital media platforms
- Monitor media reportage on company and competitors.
- Monitor ECL advertisements on media platforms.
- A bachelor's degree in Marketing, Business Administration or a related field.
- Minimum of three (3) years' experience in a similar role.
- Training in digital marketing techniques is a plus.
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