Job Vacancy For Head of Brand Marketing
- Accra
- Permanent
- Full-time
- Lead the brand marketing team in-country to execute winning insights-based programs, integrated commercial strategies abd aligned plans which deliver activations that win in the market
- Oversee the growth and health of all brands in country, leads through the Line campaigns that build equity, awareness and trial
- Guides the deployment of high level resources to the portfolio
- Supports the translation of prioritised opportunities into winning strategic plans working with BU lead
- Builds a passion for brands and their positioning throughout the business in country
- Lead and drive brilliant execution of local, regional and global brands
- Supports delivery of brand strategy and objectives in line with creative platform through high quality, winning activity plans
- Ensure activities which win in the market are delivered, measured and evaluated rigorously
- Provides clear lines of communication of activities & execution standards to channel & sales
- Leads and motivates effective multiagency teams on activation
- Brand Power, Market share, Innovation OTIF
- Degree (marketing, business not mandatory)
- 7 years of marketing experience (similar experiences in between is acceptable)
- Strong leadership qualities
- Good conceptual and analytical abilities
- Networker and influencer
- Financially literate
- Ability to handle complex situations under pressure and manage multiple priorities
- Clear, concise communicator profile
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