Job Vacancy For Portal, Online And Social Media Manager
- Accra
- Permanent
- Full-time
- The successful candidate will join our Marketing function as a manager, for our Portal, Online and Social Media platforms.
- (S)He will report to the Head, Digital Marketing and New Product Development.
- The successful candidate will identify and manage relevant channels, plan and execute the promotion of the AirtelTigo brand and products through effective AI-powered digital advertising, audience engagement and community/influencer management across all channels.
- (S)he will also be responsible for implementing a complete Website and Social Media strategy to grow online followers, with key focus on turning these online followers into promoters.
- Working with the Digital Agency and other partners, you will manage contents on the AirtelTigo owned digital portals including AirtelTigo App, Website, LinkedIn, Facebook, Twitter, Instagram, TikTok and YouTube accounts.
- Execute the social media strategy for the business and ensure it aligns with the commercial and brand objectives.
- Develop and execute a compelling content calendar across all platforms - ensuring timely, relevant and engaging content.
- This includes revenue growth and brand building activities - this should translate into increased scores for engagement and Net Promoter Score.
- Work with the customer service back office social media team to create a positive and a reliable brand image for the business by resolving all customer issues online within the required response times.
- Identify, manage and engageDigital Influencers for all digital brand and product activations.
- Ensure all campaigns are properly booked and tracked for results and accurate spend.
- Employ strategies and exciting ways to convert AirtelTigo employees into brand advocates.
- Digital engagement scores
- Digital Net Promoter Scores
- Smartphone penetration and data usage
- University degree, preferably in Marketing, Computer Science, Information Studies, Marketing or other
- Professional certificate in Web Development&Social Media Marketing is an added advantage.
- Minimum of 3 years of digital (web and social media management) experience in a competitive industry and/or agency
- Fair knowledge of the internet and modern web technologies (Web 2.0 and Web 3.0).
- Fair knowledge of Digital Programming languages e.g.,HTML
- Modern WebContent Management Systems, creative design and multimedia publishing
- MSOffice Tools such as Word, Excel and PowerPoint.
- Communication skills, both written and verbal.
- A great storyteller
- A positive attitude
- Creativity and Innovation
- Ability to work under pressure and time constraints
- Mature ability to work collaboratively throughoutthe organization and be a valuable digital expert
- Familiar with Digital Programming languages and Graphic design and multimedia production
- Ability to engage in effective and persuasive negotiations
- Ability to achieve results through others.
- Set and manage priorities
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