E-Commerce & Social Media Associate at Reputable Company
- Accra
- Permanent
- Full-time
- Set up and optimize e-commerce platforms (Shopify, WooCommerce, or others as required).
- Develop product listings, descriptions, pricing, and inventory management systems.
- Implement secure payment gateways and seamless checkout experiences.
- Establish efficient shipping and fulfillment processes.
- Develop and execute a compelling social media strategy to promote products and drive sales.
- Manage daily posting and audience engagement across platforms like Facebook, Instagram, TikTok, Twitter, and LinkedIn.
- Create high-quality content (images, videos, reels, and infographics) to boost brand awareness.
- Run and optimize paid social media advertising campaigns to maximize reach.
- Respond to customer inquiries, complaints, and feedback via social media, email, and chat.
- Build strong customer relationships to improve brand loyalty and retention.
- Monitor reviews and maintain a positive brand image through professional responses.
- Develop and execute digital marketing strategies, including SEO, email marketing, and influencer partnerships.
- Identify and collaborate with social media influencers to enhance brand visibility.
- Track and analyze social media and website performance using analytics tools.
- Monitor and improve conversion rates and overall sales performance.
- Implement upselling, cross-selling, and promotional strategies to maximize revenue.
- Stay up to date with e-commerce trends and digital marketing best practices.
- Provide regular reports on sales, social media engagement, and marketing effectiveness.
- Make data-driven recommendations to improve performance and ROI.
- Proven experience in e-commerce management, preferably in social media-driven businesses.
- Strong knowledge of social media platforms, content creation, and advertising.
- Proficiency in digital marketing tools (Google Analytics, Facebook Ads Manager, Canva, etc.).
- Excellent communication skills for customer interaction and brand representation.
- Ability to work independently and take ownership of business growth.
- Opportunity to build and scale an e-commerce brand from the ground up.
- Creative freedom to shape social media marketing strategies.
- Competitive salary with performance-based incentives.
- Remote-friendly work environment.
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