Business Development Executive - Modern Trade x4 at AAA Paper LTD
AAA Paper LTD
- Accra
- Permanent
- Full-time
- Independently liaise with procurement departments and store management of major supermarket chains (e.g., Melcom, Shoprite, MaxMart)
- Negotiate product listing, shelf display, promotional policies, and contract terms; ensure timely and successful onboarding in stores
- Coordinate between headquarters and retail chains on account reconciliation, promotional approvals, and new product rollouts.
- Develop and execute in-store sales activation plans, including display setups, promotions, and endcap arrangements.
- Monitor sales performance at each store, optimize replenishment schedules, and ensure product availability.
- Guide and manage in-store promoters to maintain consistent execution standards.
- Regularly collect sales data, stock reports, and feedback from supermarket partners; provide insights and improvement recommendations.
- Monitor competitor activities in-store, including pricing, displays, and promotional strategies.
- Work closely with the sales, marketing, and logistics teams to drive the implementation of key projects;
- May take responsibility for onboarding and training of new staff or act as a regional supervisor if needed.
- Diploma or above in Marketing, Business Administration, Supply Chain, or related fields is preferred.
- Minimum 3 years of experience in FMCG sales or channel development, with at least 1 year specifically in modern trade development.
- Familiarity with the operating structures of large retail chains in Ghana is highly desirable, especially with proven product entry experience.
- Capable of independently leading negotiations on supermarket listing, promotional terms, and pricing structures;
- Strong understanding of cost control and commercial terms management.
- Excellent English communication skills (both written and verbal) are essential
- Familiarity with local languages (e.g., Twi, Ga, Ewe) is a plus for better collaboration with store teams in various regions.
- Strong sense of responsibility and results-driven mindset;
- Willing to travel, conduct in-store supervision, and handle project-based tasks on short notice.
- Monday to Friday: 9:00 AM – 5:00 PM
- Saturday: 9:00 AM – 12:00 PM (half day)
- Public Holidays: Off
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